Saturday, November 21, 2009

What's behind those TV drug ads?

A most warm and generous welcome to my loyal readers of late. I think I am up to 4...5 at the most. Any rate, I have been doing some thinking lately regarding my blog and its contents. As some of you may know, a good old fashion firing from pharmaceutical sales job a year ago (come the day before Thanksgiving) was the catalyst for me to put my thoughts to work. It also has motivated me (...I don't know if that is the right word or not) to write a book about the drug industry. It is an insiders guide, if you will, to what really happens behind those slick drug ads that interrupt an otherwise pleasant evening of watching television. I am approaching the subject as a former drug peddler/pharmacist/MBA kind-of-a-thing.

So, in the spirit of a "customercentric" feedback (that's a big word pharamceutical companies use to show that they are really fulfilling their customers needs), I am looking for some feedback. Would any of you take a little extra time and read over a chapter at each blog posting? I am doing a little of my own market research. If just one of you says, "Blake...knock yourself out!" I will do it. And if you like the content, I will seek a publisher and chase a dream I have had for some time.

Hope to hear from you soon and remember...take as directed!
Blake

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